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In a EU sponsored project searcher from Siemens have developed an attractive user interface for shopping in the internet. This new multimedia frontend is based on the MPEG-4 standard and the 3D software from Bitmanagement
The customer due to this technology is enabled to walk around in the three dimensional shop and thus can examine the offered product. He also can use addition information on demand and negotiate with a salesman. If the customer has made his decision to buy the multimedia frontendcontacts the corresponding e-commerce software and settles the transaction.
For this purpose the multimedia frontend is equipped with a user interface which is able to comunicate with the most popular e-commerce systems. Also the customer benefits from "look and feel" which is fairly close to purchasing in a real shop.
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